What Is The Filter Everyone Is Using On Instagram

Have you ever wondered what filter everyone is using on Instagram to make their photos look so stunning? As a tech enthusiast and avid Instagram user, I’ve done some digging to uncover the answer to this popular question. In this article, I’ll share with you the filter that seems to be taking over Instagram feeds and explain why it has become so popular.

The Rise of the “Paris” Filter

Over the past few months, I’ve noticed a significant increase in the number of photos on Instagram that have a certain dreamy and vintage-like quality. After some investigation, I discovered that the filter responsible for this look is called “Paris”. It’s a built-in filter within the Instagram app that mimics the timeless beauty of the City of Light.

The “Paris” filter adds a subtle softness to photos, enhances warm tones, and gives them a slightly faded and nostalgic feel. It’s especially popular for landscapes, travel photos, and shots of food. Many Instagrammers claim that using this filter instantly elevates the aesthetic appeal of their photos.

How to Use the “Paris” Filter

If you’re wondering how to apply the “Paris” filter to your own Instagram photos, here’s a step-by-step guide:

  1. Open the Instagram app and select the photo you want to edit.
  2. Swipe left on the filter carousel until you reach the end.
  3. Tap on the “Manage” option.
  4. Scroll down and enable the “Paris” filter by tapping on the switch next to it.
  5. Go back to the filter carousel and swipe right until you reach the “Paris” filter.
  6. Adjust the intensity of the filter by using the slider at the bottom of the screen.
  7. Tap on the checkmark to apply the filter.
  8. Make any additional adjustments to brightness, contrast, or saturation if desired.
  9. Finally, tap on the “Next” button to share your beautifully filtered photo with the Instagram world!

Why the “Paris” Filter is Trending

So, what makes the “Paris” filter so popular among Instagram users? I believe one of the main reasons is its ability to evoke a sense of nostalgia and romance. With just a simple tap, the filter transports your photos to a different era, evoking memories of vintage postcards and old film photographs. It adds a touch of elegance and sophistication that resonates with many users.

Another factor contributing to the filter’s popularity is its versatility. The “Paris” filter works well with various types of photos, from landscapes to portraits. Its warm tones and subtle adjustments make images appear more vibrant and aesthetically pleasing, regardless of the subject.

Additionally, the “Paris” filter aligns with the current trend of embracing simplicity and minimalism on social media. It enhances the beauty of everyday moments without overwhelming them with heavy edits. The filter’s understated charm has captured the attention of Instagram users who value authenticity and artistic expression.


As an Instagram user, you may have noticed the captivating allure of the “Paris” filter that seems to be ubiquitous on your feed. Its ability to transform ordinary photos into nostalgic and visually appealing images has made it a favorite among many. With its softness, warm tones, and vintage vibe, this filter adds a touch of elegance and allure to any Instagram photo.

So, if you’re looking to join the trend and enhance the aesthetic appeal of your own photos, give the “Paris” filter a try. You never know, it might just add that extra magic to your Instagram feed!