What Aspect Ratio Is Instagram Reels

Instagram Reels is a popular feature on the social media platform that allows users to create and share short videos. It has gained significant attention and popularity, especially among the younger generation. One question that often arises when using Instagram Reels is what aspect ratio should be used for optimal video quality and display.

As an avid Instagram user and content creator myself, I have spent countless hours experimenting with different aspect ratios on Instagram Reels. Through my own trial and error, as well as research, I have discovered some insights that I would like to share with you.

Understanding Aspect Ratio

Before diving into Instagram Reels’ preferred aspect ratio, let’s first understand what aspect ratio means. Aspect ratio refers to the proportional relationship between the width and height of an image or video. It is typically represented as a ratio such as 16:9 or 9:16. The first number represents the width, while the second number represents the height.

The right aspect ratio ensures that your video appears correctly on the screen without any distortion or cropping. Using the wrong aspect ratio can lead to videos being cut off, with important elements not visible to viewers. Therefore, it is crucial to choose the appropriate aspect ratio for your Instagram Reels.

The Recommended Aspect Ratio

After conducting my own research and experimenting with different aspect ratios, I have found that the recommended aspect ratio for Instagram Reels is 9:16. This means that the height of the video should be nine units while the width is 16 units. This vertical orientation ensures that your videos occupy the maximum screen space when viewed on mobile devices, which is the primary platform for Instagram.

By using the 9:16 aspect ratio, your Instagram Reels will be displayed fully on users’ screens without any cropping or distortion. This ensures a visually appealing and immersive viewing experience for your audience.

Adjusting Aspect Ratios for Different Content

While the 9:16 aspect ratio is recommended for general Instagram Reels content, it’s important to note that the ideal aspect ratio may vary depending on the type of content you are creating.

For example, if you are shooting a landscape or wide-angle shot, using the 16:9 aspect ratio can be more suitable. This allows your video to capture the full width of the scene and better showcase the surrounding environment. However, keep in mind that when using the 16:9 aspect ratio, your video will have black bars on the top and bottom when viewed in the Instagram Reels feed.

On the other hand, if your content is focused on portrait orientation, such as close-up shots or interviews, sticking with the 9:16 aspect ratio is ideal. This ensures that your subject remains in full view and maintains the immersive experience for viewers.


Choosing the right aspect ratio for your Instagram Reels is essential for creating visually appealing and engaging content. While the recommended aspect ratio is 9:16, it’s important to consider the type of content you are creating and adjust accordingly. Don’t be afraid to experiment and find the aspect ratio that best suits your style and vision.

Remember, creating captivating Instagram Reels is not just about the aspect ratio but also about the content itself. Be creative, authentic, and have fun while sharing your stories and talents with the world.