How To Share A Reel On Instagram

Sharing a reel on Instagram is a great way to showcase your creativity, share moments from your life, or promote your brand. As a tech-savvy Instagram user, I’ve had my fair share of reel-sharing experiences, and I’m here to guide you through the process step-by-step.

What is an Instagram Reel?

Before we dive into the nitty-gritty of sharing a reel, let’s quickly understand what exactly an Instagram reel is. In simple terms, it’s a short video clip, usually lasting between 15 to 30 seconds, that you can create and share with your followers. Reels are similar to TikTok videos and are a fantastic way to express yourself and engage with your audience.

Step 1: Open the Instagram App

The first step, of course, is to open the Instagram app on your smartphone. Make sure you have the latest version of the app installed on your device to access all the latest features and improvements.

Step 2: Tap on the “+” Button

Once you’re in the Instagram app, locate the “+” button at the bottom center of your screen and tap on it. This will open the create post screen, where you can choose between different types of content to share.

Step 3: Select the Reels Option

From the create post screen, swipe left until you see the “Reels” option. Tap on it to start creating your reel. You’ll be taken to the reels editor screen, where you can start recording or uploading your video.

Step 4: Record or Upload Your Reel

Here comes the fun part! On the reels editor screen, you’ll find various options to enhance your reel. To record a reel, tap and hold the record button. You can record the full 30 seconds or release the button to stop anytime. If you prefer to upload a pre-recorded video, tap on the gallery icon and select the video from your device.

Step 5: Edit and Enhance Your Reel

After recording or uploading your reel, you can start editing and enhancing it. Instagram provides a range of creative tools, including filters, effects, text, stickers, and audio. Experiment with different options to make your reel stand out and reflect your personal style.

Step 6: Add a Captivating Caption

A captivating caption can make your reel even more engaging and help you convey your message effectively. Take your time to craft a caption that complements your reel and encourages viewers to engage with your content. You can also add relevant hashtags to increase the visibility of your reel.

Step 7: Choose Your Audience

Before sharing your reel, you have the option to choose your audience. You can either make your reel visible to everyone or limit its visibility to your followers only. Consider your goals and target audience when selecting the audience for your reel.

Step 8: Share Your Reel

Once you’re satisfied with your reel and all the accompanying details, it’s time to share it with the world! Tap on the “Share” button, and Instagram will upload your reel to your profile and feed. It will also be visible to your followers and potentially appear on the explore page, exposing your content to a wider audience.


Sharing a reel on Instagram is a fantastic way to express yourself, connect with your audience, and showcase your creativity. By following these step-by-step instructions, you’ll be able to create and share engaging reels in no time. Remember to experiment with different editing tools, add captivating captions, and consider your target audience to make your reels shine. Happy sharing!